Social Media Marketing Blog

Merca2.0 Digital Marketing Conference

November 11-12, Mexico City, Merca2.0, a leading Latin American industry magazine on Digital Marketing and Advertising, held their fourth national conference in the Mexican capital: Congreso Nacional de Marketing Digital.

Talks were given on the latest trends in digital marketing including, Big Data, Dark Social, Native Advertising, Content Marketing, Mobile Programmatics, and the Internet of Things. The conference provided an excellent exchange opportunity on the latest updates and on future trends in digital marketing.

Attendees had the chance to attend fourteen inspiring talks with international speakers and industry experts including: Diego Piña (Digital Project Manager at Gatorade), Perla Patricia Aragón (Digital Marketing Manager at L'Oréal), and Ana Rivadeneyra (Ecommerce Manager at Nestlé Mexico) among others.

Flowics brought the event to digital media via conversations visualized on the main screens

Congreso Marketing Mexico Congreso Marketing Mexico

“90% of world's data was generated in the last 2 years” reads this Tweet, visualized through Flowics on the first day of the event.


Tweets had a high level of participation alongside the congress' speakers.


Flowics interface enables audience to play and active role, full integration and event participation.


As the Mexican Social Media landscape continues to evolve we are growing our team in Mexico DF. Want to work with us? Drop us a line